The GenY GmbH is a Swiss designer, manufacturer, and marketer of Luxury goods and beauty products founded in 2017 by Karl Kieser. GENY ONE started as a Kickstarter Project in 2017 with the production of its own Hybrid Smartwatches “GENY ONE” which was produced in Glashütte by C.H. Wolf. At the beginning of 2018, the GenY GmbH expanded there business to include beauty products and fashion clothing. This has resulted in three different brands. GENY ONE WATCH (Hybrid Smartwatches), GENY ONE FASHION (Fashion & Apparel), and GENY ONE BEAUTY (Skin Care).